Wells Fargo Mortgages Credibility with Ad

Barb Wire

Wells Fargo may be the first American bank to feature a lesbian ad — but it may also be the last.

The outrage over these in-your-face commercials is finally reaching a boiling point with consumers, who are sick and tired of watching companies pitch agendas over products.

American powerhouses like General Mills, Tiffany & Co.Amazon, Starbucks, Tylenol, Target, Nabisco, Alaska Airlines, and even Betty Crocker are tripping over themselves to pander to 2.3% of the buying public with intense LGBT advocacy.

Like us, Rev. Franklin Graham has had enough. In response to Wells Fargo’s new ad, the son of evangelist Billy Graham is making an enormous withdrawal: his ministry’s accounts.

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On Facebook, Franklin challenged Christians to take a long, hard look at where their money is going. Are your dollars financing the war on your values? If so, maybe it’s time to do something about it.

Have you ever asked yourself — how can we fight the tide of moral decay that is being crammed down our throats by big business, the media, and the gay & lesbian community?

Every day it is something else! Tiffany’s started advertising wedding rings for gay couples. Wells Fargo bank is using a same-sex couple in their advertising. And there are more. But it has dawned on me that we don’t have to do business with them.

At the Billy Graham Evangelistic Association, we are moving our accounts from Wells Fargo to another bank. And guess what — we don’t have to shop at Tiffany & Co., there are plenty of other jewelry stores.

This is one way we as Christians can speak out — we have the power of choice. Let’s just stop doing business with those who promote sin and stand against Almighty God’s laws and His standards. Maybe if enough of us do this, it will get their attention.

Obviously, companies have every right to express their views. But consumers have rights too — including the right to respond. As Christians, we’re called to be good stewards God’s money.

Organizations like 2nd Vote and Faith-Driven Consumer help shoppers do exactly that. At the end of the day, money talks — and believe me, these CEOs are listening.

Report via FRC

The opinions expressed by columnists are their own and do not necessarily represent the views of Barb Wire.

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